Cookie Policy

Effective Date: 21st February 2026
Website: https://eknmarketing.co.uk
Company: EKN Marketing

This Cookie Policy explains how EKN Marketing uses cookies and similar technologies when you visit our website.

1. What Are Cookies?

Cookies are small text files placed on your device when you visit a website. They help websites function properly, improve user experience, and provide insights into how visitors interact with the site.

Cookies can be:

  • Session cookies – deleted when you close your browser

  • Persistent cookies – stored for a defined period

  • First-party cookies – set by our website

  • Third-party cookies – set by external platforms

2. How We Use Cookies

We use cookies to:

  • Ensure our website functions correctly

  • Improve website performance and usability

  • Analyse traffic and visitor behaviour

  • Measure the effectiveness of marketing campaigns

  • Optimise conversions and user journeys

3. Types of Cookies We Use

Strictly Necessary Cookies

These cookies are essential for the website to function properly. They cannot be switched off in our systems.

Examples:

  • Security cookies

  • Form submission functionality

  • Load balancing

Performance & Analytics Cookies

These cookies help us understand how visitors use our website so we can improve it.

We may use:

  • Google Analytics

  • Microsoft Clarity

These cookies collect information such as:

  • Pages visited

  • Time spent on site

  • Traffic source

  • Device type

Data is aggregated and anonymised where possible.

Marketing & Advertising Cookies

These cookies track visitor activity to help us deliver relevant advertisements and measure campaign performance.

We may use:

  • Meta (Facebook) Pixel

  • LinkedIn Insight Tag

  • Google Ads tracking

These cookies may:

  • Track conversions

  • Build custom audiences

  • Enable remarketing

  • Measure ad performance

4. Legal Basis for Using Cookies

Under UK GDPR and PECR regulations:

  • Strictly necessary cookies are placed without consent

  • Analytics and marketing cookies require your consent

You can accept or reject non-essential cookies via our cookie banner when you visit the site.

5. Managing Your Cookie Preferences

You can:

  • Adjust preferences through our cookie banner

  • Change your browser settings to block or delete cookies

  • Withdraw consent at any time

Please note that blocking certain cookies may impact website functionality.

6. Third-Party Cookies

Some cookies are set by third-party services we use. These providers have their own privacy policies and may process data outside the UK.

We recommend reviewing:

  • Google Privacy Policy

  • Meta Privacy Policy

  • LinkedIn Privacy Policy

7. Data Retention

Cookies remain on your device for varying periods depending on their type:

  • Session cookies: Deleted when browser closes

  • Persistent cookies: Stored until expiry or manual deletion

8. Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect legal, technical, or operational changes. Updates will be posted on this page with a revised effective date.

9. Contact Us

If you have questions about this Cookie Policy, please contact:

EKN Marketing
Email: info@eknmarketing.co.uk