EKN CRO Tools
Landing Page Scorecard
Answer 10 questions and get an instant score, grade, and prioritised improvement checklist.
10-Point Landing Page Audit
1. Does your page have a clear, benefit-driven headline?
2. Does a subheadline support and expand on the headline?
3. Is there a visible CTA above the fold (without scrolling)?
4. Do you have social proof (reviews, testimonials, logos)?
5. Is there urgency or scarcity on the page?
6. Does the page lead with benefits rather than features?
7. Is the page fully optimised for mobile?
8. Does the page load in under 3 seconds?
9. Does the page address the top 2-3 visitor objections?
10. Does the page have one clear conversion goal (no distractions)?
Your Scorecard Results
0
/10
Improvement Checklist
EKN CRO Tools
Headline Optimiser
Score your headline across length, clarity, specificity, power words, and CTA strength.
Your Headline
Paste or type your landing page, ad, or email headline below
EKN CRO Tools
Offer Stack Builder
Core offer + bonuses + guarantee = an irresistible, high-converting package.
Core Offer
The main product, service, or programme
Your actual selling price
What transformation or result does the buyer get?
Bonuses (Press Enter to add each bonus)
Bonus name + value e.g. "Email Swipe File — £197 value"
Guarantee
What do you guarantee?
What happens if they don't get results?
Your Offer Stack
EKN CRO Tools
Readability Analyser
Enter any page URL and get a Flesch readability score, reading age, content statistics, and a prioritised improvement checklist.
Page URL
Enter the full URL of any publicly accessible page. It must be live and not behind a login.
How it works: The page is fetched server-side, boilerplate is stripped, and the copy is scored using the Flesch Reading Ease formula — the industry standard for measuring content readability.