Contracts, pricing, process, team, tools, reporting, cancellation. The honest answers without the sales gloss. Can't find what you need? The last section is “Still have questions?”
The questions we get asked most on pricing, process, reporting, cancellation, and what it's actually like to work with us. If something's not here, ask.
We show real starting points on the pricing page, not teasers, not ceilings. But the final number always depends on scope: how deep your tracking needs to go, how many channels, how complex your funnel is, and what you already have in place.
A free audit + scoping call gets you a fixed proposal within 48 hours. No obligation.
No. We charge flat monthly retainers based on the work and outcome, not a percentage of what you hand to Google or Meta. Percentage pricing penalises you for scaling and rewards us for nothing extra.
No. Every engagement is 30 days notice, no questions asked, no exit fees. Work continues because it's performing, not because it's hard to leave.
For ongoing retainers, we recommend 3 months minimum to see meaningful signal, but you're not contractually held to it. One-off builds are one-offs.
For paid channels, usually yes. There's real setup work: pixel, CAPI, campaign architecture, creative. For other services it depends. It's always itemised on the proposal, never hidden.
Yes. Bundles are priced more efficiently than buying services separately, because the work is more joined-up. See the Recommended Pairings on the pricing page.
Monthly retainers invoice at the start of each month, 14-day payment terms. One-off projects invoice 50% on kickoff, 50% on delivery. Bank transfer or card.
You give 30 days notice, we wind down the work cleanly, and you keep everything: ad accounts, tracking, dashboards, landing pages, email flows. No black-box methodology holding you hostage.
30 minutes. No deck. We ask about the bottleneck, the commercial shape of the business, and what you've tried. You end the call with a clearer view of the problem, whether you work with us or not.
We review your GA4, ad accounts, site structure, tracking setup, and funnel. You get a written summary of what's leaking, what's working, and what the first move should be.
Depends on the service. A landing page and paid campaign stack is usually 10–14 days. Tracking and attribution builds are 2–3 weeks. SEO strategy work starts immediately; results compound over months.
Access, not passwords, to GA4, Google Ads, Meta, your CMS, and domain DNS. Brand guidelines if they exist. A 60-minute kickoff to align on offer, audience, and commercial goal. Then we take it from there.
Yes, often. We slot into the gap, for example running paid media while your in-house team owns content, or handling tracking while your dev team owns the site. Clear RACI on day one.
We'll tell you and point you at someone who does it better. Selling a service when the real problem is elsewhere in the funnel is how clients end up resentful in month four.
All of them. Google Ads, Meta, TikTok, LinkedIn, SEO, email, CRM, landing pages, and tracking, all run by the same team, which is the point. No subcontracted partner networks.
We build conversion-focused landing pages and funnel flows, and rebuild or optimise existing sites for CRO. We don't build 50-page corporate sites from scratch.
HubSpot, Pipedrive, ActiveCampaign, Klaviyo, Mailchimp, GoHighLevel, Zapier, Make, GTM, GA4, and Looker Studio. If you're already on something specific, we'll meet you there.
Both, but we specialise in considered-purchase lead-gen where the funnel is longer and follow-up matters. That's where our measurement and attribution work pays off most.
Structuring content so your business surfaces in AI-assisted search like ChatGPT, Perplexity, and Google AI Overviews. A rising share of buyer research now happens there.
Yes. Most clients start with one, usually whichever bottleneck is biggest, and add services as the system matures. The sequencing matters more than the volume.
For paid to generate learning signal fast, we recommend around £1,500–3,000/month minimum on the primary channel. Below that, SEO and email may be the smarter starting point.
Live Looker Studio dashboard, always on. Plus a monthly written summary covering what we did, what it produced, what we learned, and what we're doing next.
Commercial first: qualified leads, cost per qualified lead, pipeline value, conversion rate, and channel contribution. Vanity metrics are there for diagnostics but never the headline.
You do. Always. Every dashboard, GTM container, GA4 property, and pixel sits on your accounts. If we part ways, you keep everything.
Yes. Server-side GTM, Meta CAPI, enhanced conversions, consent mode v2, offline conversion imports. The full attribution stack for accurate signal in a cookie-restricted world.
Yes. We'll share an anonymised sample on the discovery call so you can see exactly what you'd get before committing.
The senior specialists on the team, the same people you meet on the first call. No handoff to a junior account manager. No white-labelled offshore work.
A shared Slack or Teams channel, weekly async updates, and a scheduled monthly review call. Ad-hoc calls whenever you need one.
Under 24 hours on weekdays for anything meaningful. Usually much faster. Urgent things get handled same-day.
UK-based team. We work with clients across the UK, Europe, and North America. Meetings by Google Meet or Teams.
Considered-purchase services, B2B SaaS, professional services, home improvement, health and wellness, and high-ticket ecommerce. We don't work with gambling, adult, or crypto speculation.
Three ways to ask. Pick whichever is lowest friction for you.
30 minutes, no deck. Tell us the problem and we'll tell you whether we can help or who can.
Book a call →Written question, written answer. Usually back to you within a few hours during working days.
info@eknmarketing.co.uk →For quick questions that don't need a full call. LinkedIn DM or WhatsApp works.
Get in touch →We'll review your setup, identify the first move, and send a scoped proposal within 48 hours. No contract required to get the audit findings.
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